Secret Free Amazon Research Tools Sellers Use to Find Hot Products

Q: Are free Amazon product research tools reliable?

Yes, many free tools provide valuable insights, but they may have limitations compared to paid versions. Cross-checking data across multiple tools is recommended.

Q: Can I run an Amazon FBA business using only free tools?

Yes, you can, but success will require more manual research and effort compared to using premium tools.

Q: Do free tools have usage limits?

Yes, most free versions have limited searches per day or month. And for advanced features, you need to get a subscription to these tools.

Q: How often should I perform product research?

You should conduct product research regularly because trends change and new competitors arise frequently. Using free tools weekly can help you stay ahead.

Q: Can I use multiple tools for better accuracy?

Yes, you can use several tools for more precision as the combination of Helium 10, Keepa, and Jungle Scout Sales Estimator gives you a better and accurate analysis.

Gohar alvi
May 19
4 min read

The competition among selling the right products is higher than ever, with 2M+ active sellers, 12M+ products, and 350M+ third-party sellers on Amazon, because 60% of Amazon sellers are struggling to find profitable products. But product research is essential to select the right product, and you need time for product research. Due to a busy routine, it is challenging for you to find a profitable product without the right tools. To sort out this issue, we have found for you the right tools with zero cost for product research that can help sellers analyze demand, competition, and profitability without spending a dime.

Free Amazon Product Research Tools for FBA Sellers

By reading this guide, you can explore five top-ranked free trial-based or free Amazon product research tools, their features, and how they can help you stay ahead in the competitive e-commerce landscape.

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Why Use Free Amazon Product Research Tools?

Selection of the right product can differentiate between success and failure with $600B+ in annual sales on Amazon. Free Amazon product research tools support you in identifying profitable opportunities without any additional expenses. The key benefits of these tools include:

Deliver market insights by identifying trending products and best-selling categories.
Conduct competitor analysis by understanding pricing strategies and customer demand.
Provide sales estimates with prediction of potential revenue and product viability.
Find out High-ranking keywords for you to optimize product listings.

Many premium tools offer free versions with limited features, which makes them a great starting point for new sellers.

Top Five Free Amazon Product Research Tools

Here are some of the best free tools available to Amazon sellers:

1. Helium 10's Free Chrome Extension

Helium 10 is one of the most comprehensive Amazon seller tools, offering a free version that includes limited but powerful features for product research.

Key Features

Helium 10 Xray: You can analyze product demand, estimated sales, revenue, and competition directly on Amazon with Helium 10 Xray.
Helium 10 Black Box: This tool helps you find profitable product opportunities based on filters, like category, monthly revenue, and competition.
Trend Tracker: Individuals can track seasonal demand and product popularity with this tool.

An Amazon seller noted a 20% increase in sales compared to the previous year. This growth is attributed to easy use and quality training provided by Helium 10. The free plan is a great starting point for beginners, but it has limitations.

Pros	Cons
Integrates multiple research features like X-Ray, Profit Calculator, ASIN Grabber, and Inventory Level tracking.	Free version is limited, as many detailed insights (like complete sales/revenue data) require a paid plan.
Provides quick ROI estimates with built-in profit calculator factoring in FBA fees and costs.	X‑Ray usage and other core tools have limited access in the free tier.
Beginner-friendly; overlays directly onto Amazon listings without complex setup.	Sales/revenue estimates can sometimes be inaccurate.
Offers ASIN and inventory insights for competitor tracking.	Lacks advanced filtering and historical trend data in the free plan.

2. Jungle Scout Free Sales Estimator

Jungle Scout offers a free Sales Estimator that predicts the average monthly sales for specific Amazon categories.

Key Features

You can utilize this tool to estimate monthly sales volume based on the product's sales rank, the appropriate Amazon marketplace, and product category.
It helps validate product demand before sourcing and is available for multiple Amazon marketplaces.

This Sales Estimator provides up to three free daily estimates. According to a study, 95% of Amazon sellers reported obtaining more product reviews using Jungle Scout's Review Automation feature, which streamlines the process of requesting customer feedback.

Pros	Cons
Simple and fast, so just input a product's BSR and category to estimate monthly sales.	Relies solely on BSR, which limits accuracy and doesn’t reflect real-time ASIN behavior.
No download needed, as it is browser-based with a clean interface.	No competitor research, keyword tracking, or pricing trends included.
Allows up to 10 free estimates per day across different Amazon marketplaces.	Limited to only 10 free estimates per day; upgrade required for more.
Good for early-stage product demand validation.	Not a complete product research solution because it is too basic for deeper insights.

3. AMZBase

AMZBase is a simple and effective tool that helps sellers quickly gather key product details from Amazon. This extension offers a free version of its product research tools

Key Features

You can extract the ASIN and product title with one click.
It displays historical pricing trends via CamelCamelCamel.
You can search for products across Google, Alibaba, and eBay for competitive analysis.
This tool helps you estimate profit margins by checking FBA fees.

The free version offers valuable insights but for advanced features, you need to get a paid plan. The users of this tool provide reviews in which they highlight positive experiences (time savings in product research).

Pros	Cons
Instantly extracts ASIN, product titles, and other details when hovering over listings.	Offers no sales estimates, trend analysis, or keyword data.
Provides one-click links to CamelCamelCamel and Alibaba for quick sourcing or price history.	Extension is basic and has not been meaningfully updated in recent years.
Speeds up the sourcing process with quick access to supplier platforms.	The interface feels outdated, and it relies on third-party tools for value.
Completely free and lightweight tool.	Not suited for detailed research or competitive analysis.

4. CamelCamelCamel

CamelCamelCamel is an effective price tracking tool that provides historical pricing data for Amazon products.

Key Features

This tool helps you in tracking price changes over time to identify pricing trends.
One more key feature of this tool is that it sends you alerts when prices drop to a target level.
You can get easy access to Amazon product pages with The Camelizer Chrome extension integration.

CamelCamelCamel is perfect for monitoring price fluctuations and deciding the right time to source or launch a product.

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Pros	Cons
100% free and reliable for Amazon price tracking across U.S. listings.	Focuses only on price history and does not show sales rank or other FBA-relevant data.
Visual historical price charts for new, used, and 3rd-party sellers.	Does not update in real time, that’s why it may miss time-sensitive deals.
Customizable email and browser alerts for price drops.	Price alerts may be limited per month on the free tier.
Useful for identifying discount trends and lowest-price timings.	Charts are not embedded directly, as they must open a separate overlay.

5. Keepa (Amazon Price Tracker)

Keepa is a price tracking tool that provides even more data than CamelCamelCamel.

Key Features

Keepa provides detailed price history graphs for 3B+ Amazon products. The users can analyze pricing trends directly on product pages by using the price history.
You can discover current discounts by using insights from Keepa on daily deals featuring products with significant price reductions.
This tool supports international Amazon marketplaces by allowing users to compare prices across various Amazon marketplaces for the best international deals.
It displays price history charts directly on Amazon product pages without additional navigation through integration with supported browsers.

Pros	Cons
Injects interactive price history graphs directly into Amazon product pages.	Most advanced features (sales estimates, full BSR history, review tracking) require a monthly subscription.
Supports tracking across multiple Amazon stores (US, UK, DE, etc.).	The basic free plan is limited to price tracking, as analytics are locked.
Offers price alerts, deal finder, data export, and browser integration.	Dense UI and steeper learning curve for new users.
Covers 950M+ Amazon products with frequent updates.	Free users may face tracking limits or reduced data refresh rates.

FAQs

What is the best Amazon research tool?

The best reliable Amazon product research tools include Helium 10's Free Chrome Extension, Jungle Scout Free Sales Estimator, AMZBase, CamelCamelCamel, and Keepa (Amazon Price Tracker).